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5 Reasons Why Brighton is Amazing to Visit

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Brighton Pier, Brighton, UK

Not until this monthย did I ever visitย Brighton, despite almost two years living in Londonย in totalย that is just about anย hour away. Perhaps I thought it would be so easy to just get a train down to the city from London that I actually put it aside over other trips that are harder to make. Now that I made a visit to Brighton, I feel a bit regretful for why I hadn’t been to this awesome place much earlier! Yes, so I went there again after two weeks from the first trip….I think I may be in love with Brighton. As a small note, some of the photos are from my friendย Or Asawawilaswong during myย firstย visit to Brighton with her a few weeks ago. As I was taking videos with GoPro,ย I asked for her permission to share her great photos with you on this post. Other photos are mine from another trip a…

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Travel

5 Reasons Why Seven Sisters is Popular to Walkers

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The first travel destination in the UK I would like to share is Seven Sisters, located between Seaford and Eastbourne in East Sussex. Being the 3rd visit this time after ones in 2012 and 2014, I feel it is totally legit to share what I have seen. If you like having a walk with the nature, this is the place for you. The slopeย of the Downs is fairly gentle, so it will be a nice, relaxingย getaway duringย the weekend from London. Seven Sisters seemsย to become more and more beloved particularly byย Korean visitors, as I could see the increasingย number of Korean travellers during my biennial trips. There certainly are a fewย reasons for this popularity that I can think of, which you mightย agree as well: 1. The Comforting Colour Combination from the Nature Photo taken by Or Asawawilaswong Seven Sisters is part of the many chalk cliffs along the Channel. The bright…

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Tourism

Oh My GREAT Britain for 2016

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On 14th January 2016, VisitBritain launched globally a new multi-platform campaign for this year: GREAT Britain –ย ‘Home of Amazing Moments’. Itย basesย on the characteristics of social media – sharing, coolย posts going viral, and hashtags. As the name of the campaign explains,ย it is designed toย encourage visitors to the UK to post and share their unique experiencesย inย photos and videos on their social media, with a hashtag ‘#OMGB’, meaning ‘Oh My GREATย Britain’. The rationale behind it comes from aย survey thatย a lot of people on holiday use social media and anย effort to incorporate a variety ofย social platforms for VisitBritain’s marketing.ย The campaign also contains a purpose to increase the awareness of the natural landscape of the UK, since it is said to beย less likely thought of, compared to culture and historic heritage (see the first link below on Relevant Articles for full information). As of 9th February 7 p.m., there are 4,862 tweets for…

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Tourism

Will London be able to Maintain Pole Position This Year?

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(source)timeoutlondon-london

People love travelling, even when we just came back from aย holiday, we may end up dreamingย which countries and cities (and/or countrysides) we would like to visitย as soon as an opportunity comes up. Meanwhile in the business world, almost everything can be branded and categorised as a product or service: countries and cities are not exempt from this, just like we often say Paris is the ‘romantic’ city. Tourist Boards across the countries brand and promoteย their country and cities as attractively as they can in order to getย visitors’ attention. MasterCard Worldwide Insights publishes ‘Top 20 Global Destination Cities’ each year. It seems that over the recent three years, Bangkok and Londonย have been in a struggle for pole position: Bangkok beat London in 2013 (London had been the top city in 2012), becoming the first Asian city to achieve that; it was a smallย gap in the number of international overnight visitors -…

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Tourism

Say “Hello!” to 50+ Paddington bears around London

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Since Paddington the bear came into the world inย October 1958 through the book named ‘A Bear Called Paddington’, it has stayed close toย us in various forms: souvenirs, TV commercials and programmes, and movies. Now, during the last two months of this year we can even meet the bear greeting us at physical locationsย around London. From 4th November to 30th December, visitors to London can seeย more than 50 Paddington statues along the Paddington Trail. Every statue hasย different designs signed byย worldwide celebrities, designers and artists including Benedict Cumberbatch, Emma Watson, David Beckham, Boris Johnson, Stephen Fry. This event is a result of partnerships among Studio Canal, which isย aย movie distribution company for Paddington, VisitBritain and the National Society for the Prevention of Cruelty to Children (NSPCC). It is in the part of Great Britain Campaign* which the UK Governmentย has executedย to promote various sectors in the UK. The Paddington Trail is specifically to improveย Tourism…

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Case Study

TV Adverts Say Christmas is Coming

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Last night, the last episode of Downton Abbey Season 5 was on ITV, and so were the bombarding Christmas adverts between the programme. Although I did not count how many adverts I saw last evening that were specifically for the Christmas season, it will not be surprising even if I randomly pick the number of 10 or more: ALDI, Boots, Lidl, Waitrose, John Lewis, Debenhams, Coca Cola, and so on. Certainly Christmas is coming in the UK. It is impossible not to know this fact, thanks to the Christmas adverts. The Christmas adverts themselves are not new, but itย seems there have been attitudinal changes among viewers towards the Christmas commercials, notably since the Christmas commercial from John Lewis in 2013. The viewers were absolutely fascinated by the commercial and are excited to see what this year’s advert is like. This change was possible because companies – like John Lewis -…

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