(source)timeoutlondon-london

Will London be able to Maintain Pole Position This Year?

People love travelling, even when we just came back from a holiday, we may end up dreaming which countries and cities (and/or countrysides) we would like to visit as soon as an opportunity comes up. Meanwhile in the business world, almost everything can be branded and categorised as…

TV Adverts Say Christmas is Coming

Last night, the last episode of Downton Abbey Season 5 was on ITV, and so were the bombarding Christmas adverts between the programme. Although I did not count how many adverts I saw last evening that were specifically for the Christmas season, it will not…

Instagram Foodies Are Welcomed for Restaurants to Go Viral

[youtube=] [Comodo NYC’s Instagram Menu] In late 2012, a new restaurant was opened in Soho, NYC, the US and they came up with a trendy digital marketing strategy, which effectively used the characteristics of hashtags and SNS users who like sharing their experiences. The restaurant…

Can the ‘Happiness Blanket’ Tell Enough about How Satisfied Customers Are with British Airways?

(British Airways – Happiness Blanket) This summer British Airways (BA) conducted a new way to measure their customers’ experiences during the flight, adopting a creative technology. They distributed the so-called ‘Happiness Blanket’ to passengers with matching head gear, which sensed electrical changes in the passengers’ neurons depending…